Privacy Policy - MC Lens

Last updated: June 17, 2026

Applies to: MC Lens v1.3.0 and later.

MC Lens is a Chrome extension that enhances the Salesforce Marketing Cloud (SFMC) user interface with productivity and AI-assisted features. This policy describes what data the extension accesses, how it is stored, who it is shared with, and your rights.

MC Lens has two tiers with different privacy characteristics. Please read both sections.

1. Free tier - local only

The following features run entirely inside your browser and do not send any data to MC Lens servers or any third party:

Command Palette, Subscriber Lookup, Cross-BU Subscriber Search, Error Log, Send Performance, Automation Health Monitor, Engagement Hub, Admin Dashboard, DE Inspector, Dependency Mapper, Query Studio overlay (tabs, formatter, Data Views, Query Library), Email Health, Email Previews.

What's accessed

Where it's stored

All free-tier data is stored only in chrome.storage.local on your machine. It is never transmitted to MC Lens servers or any third party.

DataRetention
Bearer token55 minutes
Cached SFMC metadata5-60 minutes
Local bookmarksUntil you remove them
Automation health snapshotUntil next poll
Toolbar / feature settingsUntil you change them
Query Studio tabs and recent queriesUntil you clear them

2. Pro tier - server-backed (opt-in)

When you connect SFMC by entering your own Installed Package credentials (Client ID, Client Secret, Auth URL) in the extension popup, the following AI-powered features become available:

AI Studio - Subject Scorer, AI Email Editor; AI Chat Dashboard; Query Studio AI panel (Explain & Optimize, Ask AI); cloud-synced Saved Queries.

Pro features rely on MC Lens's backend infrastructure and share data with the sub-processors listed below.

Sub-processors

Sub-processorPurposeData shared
Vercel, Inc.Hosts MC Lens APIAll Pro-feature API traffic
Supabase, Inc.Database & authenticationUser identity, organization, encrypted SFMC tokens, conversation history, audit log, scoring history, saved queries
OpenRouter, Inc.LLM routingConversation messages, system prompts, and tool results - routed to the model providers below
OpenAI, L.L.C.LLM (AI Chat, Query Studio AI) - routed via OpenRouterYour prompts, system prompts, conversation history, and tool results (SFMC metadata only)
Anthropic, PBCLLM (Subject Scorer, AI Email Editor) - routed via OpenRouterEmail subject, preheader, and HTML content, plus your instruction

OpenAI and Anthropic receive data only through OpenRouter (MC Lens has no direct integration with either); they are OpenRouter's model providers. Connecting an Installed Package constitutes your consent to these sub-processors processing your data for the purposes above.

Data sent to AI providers

When you use an AI feature, the request is sent to OpenRouter, which routes it to the model that powers that feature - OpenAI (AI Chat, Query Studio AI) or Anthropic Claude (Subject Scorer, AI Email Editor):

Content sent to OpenRouter and its model providers (OpenAI, Anthropic) is subject to their privacy policies (openrouter.ai/privacy, openai.com/policies/privacy-policy, and anthropic.com/legal/privacy).

Data stored server-side

Stored in Supabase. Row-level security ensures your data is unreachable to any other user or organization, even via API.

DataRetentionNotes
User identityUntil you disconnectDerived from your SFMC tokenContext
Organization & business unit infoUntil you disconnectScopes features per BU
SFMC refresh tokenUntil you disconnectAES-256-GCM encrypted at rest
Installed Package client_secret (BYO)Until you disconnectAES-256-GCM encrypted at rest
Conversation history & tool invocationsUp to 90 daysLets you resume past chats
Audit logUp to 365 daysEvery tool execution; for support and security
Subject-line scoresUntil you remove themHistory across emails
Cloud-synced saved queriesUntil you remove themYour Query Studio ★ saves
Cloud-synced bookmarksUntil you remove themBookmarks you sync to the cloud

3. Permissions

PermissionWhy
storageCache SFMC data locally and store user preferences
activeTabInject toolbar and UI into the active SFMC tab
notificationsDesktop alerts when automations enter error state (opt-in)
alarmsBackground polling and service worker keepalive
tabsDetect SFMC navigation and route messages between tabs
webNavigationDetect when the SFMC OAuth sign-in redirect completes, to finish connecting your account
Host access to *.exacttarget.com, *.marketingcloudapis.comSOAP/REST API calls to your SFMC tenant
Host access to *.marketingcloudapps.comCapture Data Extension context inside Contact Builder iframes
Host access to querystudio.herokuapp.comInject Query Studio enhancements into SFMC's hosted Query Studio iframe
Host access to mc-lens.vercel.appAPI calls to the MC Lens Pro backend

4. Privacy protections

5. Your rights

6. Changes to this policy

Material changes will be reflected in the "Last updated" date.

7. Contact

For questions :

Thrishul Pola
Email: thrishulpola999@gmail.com

MC Lens is not affiliated with or endorsed by Salesforce, Inc.